The Brand Behind Celeb-Loved Postpartum Essentials Created the Ultimate Labor and Delivery Recovery Kit
by Bethany Braun-Silva
The Frida Mom postpartum recovery kit is a new mom must-have!
When packing a hospital bag, at the top of the list of essentials are things like a robe, slippers, an outfit for your baby, nursing supplies, and several other similar items. These are all great and necessary, but when you think about it, new moms really need a lot more stuff — especially things to help them with their postpartum recovery.
We’ve seen jokes about the mesh underwear and huge maxi pads needed after giving birth, but really it’s no laughing matter. Postpartum recovery can be quite the arduous process for some moms, and the reality is, they need more help. Items that hospitals supply are good basics, but one company is taking it a step further. Frida Mom, the mom-created company that brought you cult products like the Windi and the NoseFrida, recently developed a Labor and Delivery + Postpartum Recovery Kit. It includes everything moms need for those first few days (or weeks) after giving birth.
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1 out of 4 moms who gave birth this past year [in the US] got the recovery they deserved with our vag squad – and we're just getting started. One year in, we’re here to make every mom a Frida Mom so tag a friend ???????? with a vagina that needs to get served. #sprayitforward
The kit comes with a caddy and a hospital nightgown as well as one peri bottle, four pairs of postpartum underwear, four cooling padsicles, witch hazel pad liners, and perineal healing foam. The all-in-one kit is giving soon-to-be moms peace of mind and, as one reviewer put it, “I feel great about having this product ready for whenever I go into labor. It’s nice to know that I won’t be totally unprepared, no matter what happens (or when).”
Amazon shoppers rave about the kit, with one mom saying that it “is one of a kind and was truly such a lifesaver during the most important time of my life.” Another reviewer writes, “As a first-time mom, this kit takes the guesswork of what I will need/want for my upcoming induction. You can tell it was designed by moms that have been there, done that, and want to help other women.”
And celebrities love it, too! Most recently, Katy Perry and Nikki Bella, who both gave birth this summer, took to Instagram to show off pictures of them wearing the brand’s disposable postpartum underwear.
The kit costs $100 and is a totally worthy addition to your registry. You can also shop Frida Mom’s smaller Postpartum Recovery Essentials Kit, which includes disposable underwear, ice pads, medicated pad lines, and medicated healing foam for $50. Shop the Frida Mom Labor and Delivery + Postpartum Recovery Kit and Postpartum recovery Essentials Kit below.
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