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You gotta catch 'em all! The highly anticipated live action film, Pokémon Detective Pikachu hits theaters on May 10th, and fans are already eager to get their hands on movie merchandise. But what keeps kids and parents so passionate about the famous Japanese characters? "The ever-expanding Pokémon franchise has been a beacon for kids and kids at heart since the original video games launched more than 20 years ago," says J.C. Smith, Senior Director of Consumer Marketing of The Pokémon Company International. "Since its introduction, the beloved animation series, the ever-popular Pokémon Trading Card Game, Pokémon GO and a wide variety of video games and apps have offered fans a variety of ways to engage with our iconic collection of Pokémon like Pikachu. With its family-friendly messages of sportsmanship, friendship and community, Pokémon is a brand that parents know and trust."
It is this reason that longtime gaming fans and new Pokémon lovers are buzzing about the soon-to-be-released feature film. "Pokémon is on the same level as Super Mario Bros. and Pac-Man," adds James Zahn, Toy Expert and Senior Editor of The Pop Insider. "It's never gone away, and it's constantly being reinvented to stay fresh and relevant. When Detective Pikachu was announced, there was a collective eyebrow raised at the prospect of Ryan Reynolds playing a version of the iconic yellow creature. When that first trailer hit, audiences could see exactly why he's perfect for the part. It's so absurd that it's genius. This will be a great chance for parents and kids to connect at the movies." And for those die-hard fans, we've rounded up the latest Pokémon launches and hot-sellers that will soon be flying off store shelves. We guarantee that super-sleuth Pikachu fans won't have to search hard to find these fun pieces!
We all face the same post-holiday predicament. What are we going to do with those heaping piles of new stuff? The answer is in a New Year refresh we're all motivated to participate in. Enlist the kids' help in cleanup time with these savvy storage products from Houzz.
The bathroom is where we start and end our day. If it's a fun and welcoming space, morning routines run smoother and bath time is a breeze. Parents don't have to dedicate their single-bathroom home to a youthful theme, but making it appeal to children will engrain the importance of self-care and hygiene at an early age. Here are 10 kid-friendly ideas for decorating a bathroom that everyone will love.
Ready your hankies: Disney's beloved film about a big-eared elephant, Dumbo, is hitting theaters March 29 in a live-action remake by director Tim Burton that's sure to tug at our heartstrings. To celebrate the film, we've rounded up the sweetest and most adorable elephant-themed toys and gear for your little one. From bath wraps to Dumbo musical mobiles, see the favorite pachyderm picks we're eyeing from Walmart,, Pottery Barn Kids, Target and more. Step right up and check them out below!
There's nothing more fun for kids than a long day at the beach or pool. If you're on the hunt for the best swimsuit for kids, we have you covered with these stylish options. From rashguards for babies to swim trunks for toddlers to two-pieces for teen girls, we have you covered. Check out the cutest swimsuits for little kids and the coolest options for teens and pre-teens from Gap, Target, Old Navy and more.
Summer vacation means one thing: Your yard is about to become a sea of kids' toys that have found a new home in the outdoors. If you're struggling to keep up with the chaos, shop this list of genius finds from Houzz that make staying organized a breeze.
Moms work hard to empower their daughters with positive affirmations to teach them that girls are not only fun, fierce and fearless, but they can also achieve anything they strive for in the future. In celebration of Women's History Month and the March 8 release of Captain Marvel (starring Brie Larson as Carol Danvers, the most powerful character in the universe), we've rounded up a few of our favorite girl power gifts, including dynamic clothes, books and toys to give little superstars a power boost to shine and make the world a better place.
Many kids with siblings often find themselves sharing a bedroom at some point in time. Although territorial disputes are inevitable, parents can implement a few design tactics in the kids' room to make family life in a compact home a little calmer. Use the following hardworking furniture and storage items to accommodate all of the kids in the room.
Whether your teen is headed off to college or you are just looking for a smaller laptop for travel purposes, a mini laptop or Chromebook is a great option. And just because these computers are smaller, doesn't mean that they aren't up to the task. Many of them have a long battery life, fast processors and incredible retina displays. Plus, they are lightweight and durable, making them the perfect companion for people who need to work on the go! We've rounded up our top picks for the best mini laptops of 2019. Check them out below.
When considering a car seat for your child, we know first-hand just how many options you're faced with. Of course safety comes first, but there are other factors to consider, such as ease of installation and knowing what is the correct car seat to fit your child.
We are happy to report that the Chicco Fit4 solves many (if not all) of the issues parents face when choosing a car seat. We got to try out the new car seat for ourselves and have fallen in love with how easy it is to install and how it fits our child perfectly at every stage!