Maybelline New York

Maybelline New York Great Lash Mascara, Very Black, 0. 43 Fluid Ounce

AMAZON

Great lash's lash doubling formula glides on smooth to build great looking lashes. Curved brush lifts and curls each lash. Contact lens safe and hypoallergenic.

All About

The Best Toddler Electric Toothbrushes

If your little one is finally outgrowing baby toothbrushes, you may want to consider finding an electric toothbrush for toddlers. Electric toothbrushes can make brushing more fun and more convenient for kids. Plus, they have powerful heads that clean faster and more efficiently than manual toothbrushes. We talked to New York City's Leading Cosmetic Dentist, Dr. Lana Rozenberg, DDS, about the most important features to look for and rounded up the best, affordable products from brands like Oral-B, Colgate, Philips and more.

Looking Sharp! Our 14 Favorite Ice Skates for Kids, Toddlers and Teens

It's about that time: Ice, ice baby! There's a chill in the air, the winter months are upon us and ice skating rinks across the country are opening their gates. This, of course, keeps kids busy outside with friends while parents are bustling around buying holiday gifts, readying the house for guests and more. Ice skating is not only a great sport but also one of the best outdoor activities and winter weather pastimes for families. Whether your kid is a beginner or a star athlete, a boy or a girl, a figure skater or a hockey player, or just having fun with friends at the local frozen pond, here are the coolest ice skate styles from Amazon, Target, L.L. Bean and Urban Outfitters that any kid will covet.

Our Editor's Must-Haves for Easy Outdoor Cleanup

Summer vacation means one thing: Your yard is about to become a sea of kids' toys that have found a new home in the outdoors. If you're struggling to keep up with the chaos, shop this list of genius finds from Houzz that make staying organized a breeze.

25 Last Minute Gifts for Tweens Under $25 on Amazon Prime

What's worse than picking out a Christmas gift for picky tweens? Picking one out last minute! Thankfully, Amazon Prime's two-day shipping makes last minute purchases a piece of cake—and we have the whole great gift thing covered. Check out this selection of awesome, affordable last minute Christmas gifts tweens will love, from 'Star Wars' LEGO sets to mermaid-inspired sequin bags to the latest, greatest replacement for last year's fidget spinners.

The Best Pacifiers You Can Buy for Baby

Picking the best pacifier for newborns can be a tough choice.There are pacifier pros and cons, so it's important to find one that meets current safety standards — durable, easy-to-clean material, one-piece pacifier design to prevent parts from coming dislodged and a shape that promotes healthy mouth development. We found the best pacifiers brands on the market right now from the likes of Philips Avent, Munchkin, Dr. Brown's and more.

15 Best Barbie Dolls and Playsets Barbie Fans Will Love

From pilot to presidential candidate, paleontologist to pizza chef, there's simply nothing that Barbie can't do! She has the dreamiest house, the coolest convertible, and of course a wardrobe to die for. It's no wonder the iconic doll remains so popular with kids today. With over 200 careers under her fashionable belt, Barbie continues to inspire young fans. Marking Barbie's 60th birthday, we've rounded up 15 of our favorite Barbie dolls and playsets from Amazon, Walmart and Target to pique your child's interest and imagination, providing hours of play while inspiring your tiny dreamer to reach for the stars.

Game On: The Best Sports Team Gear Picks for Babies, Toddlers and Kids

Football season may be over but as any real fan knows, true team spirit lives on well after the big game ends. For Moms and Dads cheering on their home teams, we've got you covered from baseball, basketball, football, soccer and hockey with our roundup of the best retailers to get your sports gear. We've selected cool shirts, shoes, jerseys and adorable onesies for the tiniest sports fanatics from our favorite online stores, including Adidas , Amazon , Dick's Sporting Goods, Nike, Target and more. Game on!

Pomsies Are the Toy Every Kid Wants This Christmas — Here's Where to Buy Them

The fur is flying again this holiday season! Pomsies, the fluffy interactive toys that were a huge hit last year, are once again topping the lists of the best Christmas toys for kids in 2018 and selling out fast. Pomsies—as most parents already know—are petite, supercute fluff balls that wrap around kids' wrists, hair, clothing or backpacks, and have eyes that light up and change color, depending on their mood. The collection of in-demand virtual pets (move over, Fingerlings!) is mostly made up of kitties such as Pomsies Sherbert, but the pom-pom pack also includes Pomsies unicorn Luna, Pomsies dragon Zoey and Pomsies koala Sydney. Both Amazon and Walmart currently have Pomsies in stock, but they're going quickly (so maybe don't wait for those Black Friday or Cyber Monday deals). Here are some of the most popular Pomsies to shop right now, plus where to buy them.

15 Amazing Spider-Man Gifts for Kids

Have a web-slinging superfan of the new Spider-Man: Into the Spider-Verse movie? Whether your pint-sized Peter Parker idolizes Miles Morales or Spideys from another dimension, we've weaved through a web of character merch to come up with the best picks for the biggest Marvel fans of all ages.

20 New LEGO Sets Boys and Girls of All Ages Will Love

Think picking the perfect LEGO collection for your creative kid is simply a snap? With so many collectible sets available in stores, it can be challenging to select the right one. We've rounded up the best new 2019 kits launching just in time for the February release of The LEGO Movie 2: The Second Part. From colorful Duplo sets for baby to cool construction kits and LEGO Technic sets for bigger builders, check out these entertaining LEGO sets guaranteed to engage active imaginations of boys and girls of all ages with hours of constructive play — even Mom and Dad can get into the action!