You gotta catch 'em all! The highly anticipated live action film, Pokémon Detective Pikachu hits theaters on May 10th, and fans are already eager to get their hands on movie merchandise. But what keeps kids and parents so passionate about the famous Japanese characters? "The ever-expanding Pokémon franchise has been a beacon for kids and kids at heart since the original video games launched more than 20 years ago," says J.C. Smith, Senior Director of Consumer Marketing of The Pokémon Company International. "Since its introduction, the beloved animation series, the ever-popular Pokémon Trading Card Game, Pokémon GO and a wide variety of video games and apps have offered fans a variety of ways to engage with our iconic collection of Pokémon like Pikachu. With its family-friendly messages of sportsmanship, friendship and community, Pokémon is a brand that parents know and trust."
It is this reason that longtime gaming fans and new Pokémon lovers are buzzing about the soon-to-be-released feature film. "Pokémon is on the same level as Super Mario Bros. and Pac-Man," adds James Zahn, Toy Expert and Senior Editor of The Pop Insider. "It's never gone away, and it's constantly being reinvented to stay fresh and relevant. When Detective Pikachu was announced, there was a collective eyebrow raised at the prospect of Ryan Reynolds playing a version of the iconic yellow creature. When that first trailer hit, audiences could see exactly why he's perfect for the part. It's so absurd that it's genius. This will be a great chance for parents and kids to connect at the movies." And for those die-hard fans, we've rounded up the latest Pokémon launches and hot-sellers that will soon be flying off store shelves. We guarantee that super-sleuth Pikachu fans won't have to search hard to find these fun pieces!
Whether you want cute crib shoes for newborns or something sturdy for beginning walkers, baby moccasins are a trendy, versatile shoe option that both baby and parent will love. Baby moccasins are designed with soft, skid-proof soles for babies' comfort and are easy to pull-on for quick dressing and undressing. Check out this selection of adorable, stylish baby moccasins for all occasions, from great retailers like Target, Nordstrom, Amazon and more.
Hitting the beach or pool with the kids calls for a reliable, absorbent beach towel. Forget soaking wet swimsuits, sand-covered beach blankets and too-small towels—these are the best of the best when it comes to keeping your kiddos dry and comfortable for long days in the water. Check out our favorite beach towel finds from Pottery Barn Kids, Target, Walmart and more.
Winter weather is hastily headed this way, and the frigid temps have already arrived. Brrr! Now is the time to make sure your kiddo has the best snow boots this season to keep their tiny tootsies toasty and dry.
It's also essential to choose the correct size advises Dr. Velimir Petkov, Medical Director of Premier Podiatry. "When shopping for children's snow boots, you should choose boots that are half a size to a size larger than your child's foot size to allow room for thick socks. Our feet and hands tend to be the first body parts to get cold, so proper insulation is key," says Dr. Petkov. "One of the main concerns when walking or playing outside in the snow is falling. Foot and ankle injuries are extremely common in the cold months. Make sure that you select soles constructed of rubber that provide a good grip when confronted with moisture."
Does wearing a matching family pajama set for the holidays just sound like something your home crew would so do? Whether it's for the holiday card, the grandparents or Instagram, this is a Christmas trend the whole clan can get behind — and then get into bed! While some families have been wearing their comfy group onesies since Halloween (think: superhero pajama sets or a family of dreamy dragons), others are just getting into the flannel pajamas mode now. We've scoured through all the family pajama set reviews out there on every site from Target to Amazon to Nordstrom and can say with confidence that these cozy Disney, Harry Potter, Rudolph and Christmas-themed sets are, well, the cat's pajamas. Shop this cozy sleepwear now.
Whether you have twins, triplets or multiple kids of different but close ages, it can be hard to find products that aren't designed to care for one baby at a time. From extra wide rocking chairs to double baby carriers, we've rounded up the best, most useful products for parents of multiples. Check out our round-up and make taking care of your crew of kiddos a little bit easier.
Stuck scrambling for a last minute Christmas gift for a kid on your list? Check out these awesome Amazon finds under $25—and if you're a Prime member, they'll ship for free in two days. Avoid the rush and long lines at stores and order these toys online instead! Make all of their holiday dreams come true on a tight schedule with a range of awesome, affordable gifts kids will love, including educational LEGO sets, collectible Hatchimal figurines, creative Pokemon toys and more.
Buying baby gear can be daunting, and while you know you should probably splurge on strollers and car seats, shelling out all those precious pennies still hurts. But help is here: Amazon is running a baby gear sale through the end of February. If you act fast, you can score up to 20% off must-buys for baby, at prices that won't break the bank. From sleep soothers (the unsung sleep heroes) to a cross-country stroller, here are the Amazon baby gear picks we're adding to our carts.
Step into spring by outfitting your tiny tot in one of these stylish, comfortable and durable spring jackets. From waterproof toddler jackets to trendy denim jackets for kids, here are some of our favorite spring jackets for toddlers from retailers you love like Carter's, Nordstrom, Gap and Old Navy.
Dressing after baby can be a little more difficult, especially if you plan to breastfeed. Don't get yourself in a twist—literally—trying to figure out how to nurse without stretching out everything you own or exposing yourself to the whole room. These pretty, practical nursing clothes are perfect for breastfeeding moms to wear to work, to play, to date nights and more.